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Deal of the day
Deal-of-the-day (also called flash sales or one deal a day) is an ecommerce business model in which a website offers a single product for sale for a period of 24 to 36 hours. Potential customers register as members of the deal-a-day websites and receive online offers and invitations by email or social networks.
, deal-of-the-day sites have continued to grow in popularity, although new concerns have arisen over the longevity of the concept and the financial viability of one-day deals for small businesses.
==History==
The deal-of-the-day concept gained popularity with the launching of Woot.com in July 2004, although Woot itself was a modified version of earlier dot-com bubble sites such as uBid. By late 2006, the deal-of-the-day industry had greatly expanded to over 100 deal-a-day sites. In November 2008, Groupon entered the market and became the second fastest online company to reach a billion-dollar valuation.〔Steiner, Christopher. (“Meet The Fastest Growing Company Ever” ), Forbes Magazine, August 30, 2010, retrieved October 1, 2011〕
Other online businesses, including Facebook,〔Barr, Alistair. (“Facebook ending Deals product after four-month test ), Reuters, August 26, 2011, retrieved October 1, 2011〕 and Google tested their own daily deal sites, withdrawing them after they proved unsuccessful. However, the rise of social networks, such as Facebook and Myspace, has accelerated the growth of daily deals sites, allowing popular deals to spread virally.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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